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Project: ReadersNdex Book Lovers Site
Business Integration

Members of our staff built ReadersNdex.com . It was home to over one hundred big and small book publishing companies. It was the first web site to integrate short descriptions, long descriptions, bibliographic information, author comments, subject categories, and cross referencing between different publishing companies.

Using PERL, we built code that produced all the pages automatically so they all could be indexed by search engines around the globe. This award winning site provided users with automatic, custom built newsletters based on their "opt in" choices whenever something new became available.

On the back end, the system provided publishers with a client interface that allowed them to load new information and update existing information automatically. This site may have been one of the first real examples of an "extranet" even before the name was coined. Everything was automated.

The site provided searching, browsing, and one of the first commercial applications of customer tracking between web sites (before cookies). This site was able to be managed operationally by two people. It provided correct information for tens of thousands of titles and thousands of authors. Prior to the dot com meltdown, it managed custom newsletters for 32,000+ "opt in" book lovers.

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